Growth marketing.
4 reasons why growth marketing works.
Product management & marketing: use both cutting edge free and paid advertising channels to reach people with your brand’s story, combined with a modern & lean website which actually converts them
User data & clicks: create real insights, using techniques like user testing combined with strong data analytics
Testing & Learning: do rapid experimentation. Nobody knows the answers upfront, but we are strong in uncovering them
Acquisition & Retention: grow your whole user base in a durable way, leading to sustainable revenue growth
“Growth marketing is a long term strategy
driving sustainable growth.”
Growth FAQ.
“What is the difference between Growth Marketing and Marketing?“
Traditional marketing uses techniques from the fields of branding and advertising to run marketing campaigns and online (performance) marketing.
These techniques are also used in growth marketing, but growth marketing put’s a lot of extra emphasis on 1. experimentation and continuous learning to discover value for your customers and 2. techniques from product marketing and user experience (UX) which convert people into buyers.
“You use techniques from the likes of eBay, Amazon or True Classic, do these work as well for smaller companies?“
The short answer: Yes. Some are used in the same way, some are tailored to you, and some are seldom used because of overkill, no data, or too expensive.
We have ample experience in tailoring techniques from large enterprises to startups and scale ups. Based on the needs of your customers, your budget and available data, we create a plan focussing on a mix of telling your story better, and getting you out there.
“How will you grow my business, and do you guarantee a growth %?“
We base our prediction on: 1 our knowledge of growth marketing, 2 your industry and prior knowledge and most importantly 3, continuous testing and learning.
Based on these, we create a growth plan to uncover your growth patterns. That sounds simple, and this approach is in fact simple indeed.
Yet, we are not an agency who has all the answers upfront. We don’t grow each and any business with 50% in 2 months per default. Instead, we invest to get you know you, your customers and we test & learn. With this basis, we can accurately predict your next growth.
